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Author: Mark Murphy DDS

Continuing Education Sleep 

Three Profitable Tips to Simplify Dental Billing for Obstructive Sleep Apnea

Mark Murphy DDS 0 Comments Dental Insurance, Dental Sleep Medicine, DSM, Management Software, Sleep Apnea

When I speak with dentists who have dipped their toe in the waters of treating obstructive sleep apnea (OSA) in

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Communication Treatment Planning 

The Patient’s Journey

Mark Murphy DDS 0 Comments case acceptance, Communication, Patient Communication

Providing healthier mouths to patients and doing more fulfilling dentistry (and making more money as a result) are admirable goals

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Dentistry Practice Management 

Conscious Change Drives Results

Mark Murphy DDS 0 Comments Know Yourself, leadership, Personal Growth

Our behavior directly influences the results we see in our life and career. In the dental practice, recognizing the need

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Communication Treatment Planning 

Case Acceptance Strategies: Encouraging Understanding and Individualization

Mark Murphy DDS 0 Comments case acceptance, Case Presentation

Consistent case acceptance is a skill it can take years to develop. Part of the reason it can seem so

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Practice Management 

No New Patients Isn’t Always the Problem

Mark Murphy DDS 0 Comments New patetints, Patient Retention, Practice growth

It’s a hard truth to swallow: acquiring more and more new patients won’t always lead to success or contentment. What

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Communication Practice Management 

How to Ask for New Patient Referrals

Mark Murphy DDS 0 Comments marketing, referrals

Customer equity in the dental practice is the retention of existing patients and attraction of new ones. This ensures patients

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Laptop with graphs on the screen
Dentistry Financial Management Practice Management 

Improving at “The Business” of Dentistry

Mark Murphy DDS 0 Comments production, scheduling

Making better business decisions for your dental practice comes down to four key goals: (1) doing more dentistry patients need,

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Communication Practice Management 

Shift Case Acceptance Odds in Your Favor

Mark Murphy DDS 2 Comments case acceptance, Communication

Struggling to move your desired amount of dental work off the charts and increase your case acceptance? Usually, the issue

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The Pankey Institute is an ADA CERP Recognized Provider. ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not approve or endorse individual courses or instructors, nor does it imply acceptance of credit hours by boards of dentistry.

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